Finding An “Ideal Plan” For Affiliate Success

Truthfully, there is no “Ideal Plan” for affiliate successbecause everyone is different and have varied thoughtsand perceptions about what success means to them...Your individual, skills, interests, and overall goals willaffect how you decide to organize your network ofaffiliate sites. The important lessons to take away fromthis course will be how to produce and grow a networkof websites, how to make them viral, and how topromote them for search engine rankings and traffic.What this guide is not, is telling you how to use yourtime, efforts and money. This guide allows you to workat your own pace, and take it one step at a time.Only when you actually start the process, and continueto work your own personalized plan, will be able to seeresults!Determining a personal plan of action is the first stepyou should take. Eventually, results will come that willallow you to stop working for someone else andcontinue to grow your own business.The “IDEAL PLAN” so to speak, should be to FOCUSevery action you take to making your Internet presencemore productive and therefore more valuable to YOU –not someone else.4The “Affiliate Compass” is not intended to provide you away for you to cheat or use “black hat” methods onyour visitors or the search engines. At all times youshould handle your business in an ethical manner.A long-term business plan is the simple and straightsolution to starting a viral explosion of long termInternet profits.Plan your work and work your plan.This is not a get rich quick scheme. The ultimate goalhere is to show you how you can have your ownnetwork of sites growing for you each and every month.Every time you take action, your network will grow.If you’re wondering why this information isn’t readilyavailable in all the other “info-products”, it’s becausemany of the so-called “gurus” or “experts” don’t thinkpeople will actually put for the effort. It takes action tofulfill the goal of having a successful affiliate or onlinebusiness. Many will talk the talk, but few will put forththe real effort to grow something for themselves.Yet, that is not the whole story. Many “gurus” feel ifyou are willing to spend your dollars on a digitaldownload, why should they help or tell you what itreally takes to start your own network. Your successmeans you will also be their competition. Very fewsuccessful marketers want to reveal everything for fearyou will become their competition.How hard are you willing to work for your family andyour future success?5

Affiliate Compass

“To succeed at internet marketing you need a growingnetwork of websites. These sites will feed each othertraffic, pre-sell affiliate programs, generate pay-perclick(adsense) revenue, and grow your opt-in e-maillists.”There are several ways for you to do this, but they allrequire a basic skill set. We will assume you know thebasics of purchasing domain names, hosting, andcreating a website. If you have no idea how to do anyof this, it really isn’t that hard and there are numerousavenues where you can learn the basics in a shortwhile. Our site is devoted to helping people like you tofind the correct tools and develop the mindset forcontinued success.Visit http://www.dotcomsuccess.com to learn more.We’ll be showing you some tools later on that let youcreate websites and actually “SEE” what you are doingas you do it. So don’t worry, IF you are not quite surehow to put up your own website, get a hosting accountand all that other “scary stuff”, we’ll be there to help.It is really quite easy, and you will learn about much ofit further in this guide...

Affiliate Compass - Getting a Reseller or Bulk Hosting Account

The first step on your journey should be getting yourfirst website online. Although your first site will be alearning experience for you, you should also begin toset things up NOW so you have room to grow.The benefit of a Reseller or Bulk Hosting account is thecost. Why would you pay $20 to host a website whenyou can host 50 websites for just a few dollars more?There are many hosting companies that offer Bulkhosting or Reseller accounts. HostGator, TowerHost,DreamHost, and many, many others. Many of themeven have training videos to help you get started.http://www.towerhost.com/support/video_tutorials.php

Affiliate Compass - Website Layout

Once you have your hosting and domain name situated,it’s time to start thinking about how your first site isgoing to look. There are quite a number of options inregards to how to find your own “look”.· Join a template membership site - This is not agood idea unless you are comfortable editingPHOTOSHOP files or HTML. Many template sitesare affordable and they do have a nice selection.Unfortunately, the membership is almost worthlessif you can’t edit the templates or pay someone todo it for you.· Get Xarawebstyle4 – Awesome idea with a lowlearning curve. I sometimes still use this on aregular basis. I also suggest getting Xarax whenyou buy webstyle4. XaraX is about the easiest touse vector based graphic system out there -· Get Dreamweaver or Frontpage – Frontpage has alow learning curve, but Dreamweaver gives you alot more room to grow. If you have any studentsin the household you can get the full DreamweaverMX suite for about $199 by purchasing theeducational version. Usually this version is nodifferent that the full retail version costing muchmore.There are dozens of books and on-line tutorials to helpyou learn it as well. Michael Worthington creates greatvideos on Dreamweaver.10· Don’t want to spend the cash? Try NVU:http://www.nvu.com/ it’s free!· Get XsitePro – this is a great “beginner” or“affiliate” site builder that has built-in templatesand an editor. This product is moderately pricedand can churn out so many OPTIMIZED pages thatit’s worth the investment.· If you just don’t have the time, energy, or skills tolearn all that right now and want to get started,you might want to consider joining a program thatsells Niche websites. Most Niche websitememberships give you completed products andENTIRE websites every single month. If you havean interest in purchasing ready made websites, youcan visit www.dotcomsuccess.com to learn moreabout where to find these (or they come includedin your membership).· You can also hire someone to make your website –although this will get VERY expensive as you addmore and more sites. A ten page targetedkeyword niche site is about 300 to 1000 dollars.Services like www.graphics.kellyifrah.com offeraffordable services, but can’t always meet demand– so you should probably have a back up such aswww.dotcomsuccess.com .· If you make sure your host has “FANTASTICO”(and many cpanel hosts do), you can install withone click several content management scripts,blogs, and other scripts to help with making a11

Affiliate Compass - The Simple and Easy Way To Get Started!

There are many ways you can get started, you can setup your own website, create a viral e-book...and thoseare all pretty easy, but still not the absolute easiest asthey do take time to research! These days, PrivateLabel Resell products are popular and give you a basisfor your own e-book.Probably the easiest and most popular way to getstarted these days is to begin your own Blog. Runninga Blog that you can install via Fantastico is a newwebmasters dream. One click installation, and then allyou have to do is add content. Wordpress is a greatchoice for a new blogger, but even if you can’t afford toget hosting or domain names yet, you can still getstarted blogging and Wordpress is free.While you can do a search for free Blogs, chances areyou will end up wanting to use Blogger.com fromGoogle – they are free and the Blogs are quite nice andeasy to set up with full instructions on the site.The best part about using most Blogs is that theyactually “ping” services to tell them that you haveadded new content. Many of those places thensyndicate your content and that brings you back linksand plenty of public awareness. This can result inadditional traffic as well.Blogging isn’t for everyone. I know I struggle with it,because I don’t always like talking about what I amdoing – I would just rather DO IT. But a Blog is a great

Affiliate Compass - Website Themes

Many experts on the subject of Niche Sites will tell youthat you have to pick high paying keywords and shouldonly base your website on those words. There are somany searches on so many topics these days that youreally can get traffic and interest in just about ANYcategory or “sub” category you want.What I am saying is - don’t make your sites aboutfishing – make them about “Walleye Fishing” instead.A great free and easy way to find topics is Nichebot:http://www.nichebot.com/ Just enter in a majorkeyword and it will spit out some other suggestionsthat will give you additional ideas, as well as help youfind your competition.Your first website should be about something you enjoyif possible. Writing just for the best Keywords isn’tmuch fun, so pick a topic you know something aboutand then JUST DO IT.

Affiliate Compass - Picking A Topic

There are many places to look for a good topic for yoursite. My favorite, and the one I’ve subscribed to is theLycos Top 50.It’s not the most popular search engine, but the Top 50list is a great way to find out what people are searchingfor. They also keep archives. Here is the URL:http://50.lycos.com/If you’re just starting out, you will not going to be ableto compete with the top 50 that are listed, but with alittle imagination, you can come up with sub topicsbased on what Lycos tells you. If you keep looking longenough, you might even find some patterns and be ableto figure out some of the future top searches and planahead for future site ideas.Use a keyword service. There are literally hundreds ofsoftware programs that help you pick keywords. I likeKeywordElite and SeoElite both by Brad Callen. Theseare proven products and very popular with Affiliatesand Marketers alike. Both are a bit pricey but willserver you well for the long term and are updatedregularly. The support is also exceptional.There are other services offering keywords on particularniches for as low as $15 per month. I suggest shoppingaround until you find one you are happy with and youcan visit us at www.dotcomsuccess.com to learn aboutother good services.16If you really want to find out what is popular – go findsome of the high traffic Blogs on the Internet. What

Affiliate Compass - Finding Good Content

Public Forums are filled with people who know moreabout any given topic than you do. While you can’tplagiarize what they are saying, you sure can learn alot from them. If you don’t understand somethingthere will be people there to help you and you can learna lot in various forums on a subject you are interestedin.When I come up with a new niche idea, or concept for acontent site, one of the first things I do is go toSitepoint.com. A few hours reading through Sitepointcan be worth several thousand dollars in ideas.There are also other great forums, but when it comesto internet marketing there is none better than the“Warrior Forum”http://www.warriorforum.com/forumThere are many places like Nichetastic that sell entirewebsite packs, or that sell the “guts” of an idea, orother freelancers who have article packs.Also, if you are looking to get a whole lot of content allat once or find resell rights items to sell with readymade websites and articles, go tohttp://www.dotcomsuccess.com.Check out the full packages, as there is a lot of greatcontent and it is well worth every penny of the price of18the membership charge. The cost of membership willbe much less than spending on items separately.Another place to get exactly what you want written is inforums. Just ask for writers to give you bids on contentabout “so and so”. You can also go to places likewww.Elance.com or www.Scriptlance.com and get100’s of writers, programmers, and editors bidding onyour project.Just BEWARE – you get what you pay for. Many “low”bids will just be stolen work and could be considered‘duplicate content’ by the search engines. Make sureyou use Copyscape (www.copyscape.com) on anythingyou buy to see if the work is stolen or is already online,BEFORE you pay.Realize that no one is an expert on everything. Thereare thousands of people that know more than I wouldabout a million things. When it’s time to write somenew content on something I’m not very familiar with, Istart reading blogs, forums, and articles on the topic.

Affiliate Compass - Search Engine Optimization – A Must

As you create your websites you need to keep severalthings in mind. One of the most important parts ofyour site is in the area of Search Engine Optimization.Making your sites “search engine friendly” right off thebat will serve you well as you go forward.Here are some tips and resources to help youaccomplish that properly.1) Pick keywords using a free service or a paid servicelike keywordelite, seoelite, wordtracker, or others. Ican usually get by using Nichebot.2) Make sure your pages all have meta-tags and atitle. Learn a little about meta-tags. There are alsonumerous free resources for meta-tag makers outthere.3) Make sure you link to your other sites using anchortext. Anchor text is the hyperlinked words on a webpage - the words you click on when you click a link.4) Learn to read your web stats and use something totrack your traffic. http://www.statcounter.com is agood free service to use. Chances are your site alreadyhas awstats in the control panel (c-panel) and that willbe all you need to really see how many visitors youhave as well as who is visiting your site and whatkeywords are bringing them there.20

Affiliate Compass - Make Your Sites Easy To Edit

NOTE: Some of the parts in this section of the guideare a little technical, but once again don’t worry if youdon’t understand. This guide is more about all thefundamentals than tech stuff anyways.For advanced users on a Linux/Unix server you shouldbe using “includes” wherever you can. When you have50 websites and you want to make changes it’s anightmare to edit a few thousand pages by hand.Includes allow you to edit all of your sites with onechange.There are several ways to do includes – both with PHPand with Server Side Includes (SSI) – do a search tofind the one that is right for you and learn more abouthow to use them.

Affiliate Compass - Link To Other Sites You Own

You should be linking your sites together on a regularbasis. This will make your sites viral – people will clickfrom site to site so they don’t have to go back andsearch from scratch.You will want to be careful in doing this as it is morefavorable to the search engines if you link “like” sitestogether. In other words, the sites have a similarcentral theme to them.Massive inter-linking to unrelated sites could beconsidered SPAM by the search engines and couldactually hurt your site ranking.

Affiliate Comapss - Build More Sites With Little Additional Cost

Once you have your first site complete you are actuallyalready 80 percent completed on your next site. Didyou realize that you now own the rights to thewords you have written? You can now copyrightyour site and lay claim to the original content you haveincluded in your website.You don’t want to use duplicate content if you can avoidit – so rewrite what you have written for the first site.For just about 20 percent more work you have twocompleted sites. This can not only save you money,but most importantly, can save you valuable time.You should link all these sites together for maximumeffect. (see above)Again, write in “themes” more than going just forpopular keywords. What you are trying to build is anavalanche of traffic and repeat visitors – NOT just aquick click on adsense. If you provide some valuableinformation on your websites you will find that theBookmark ratio is greater and you’ll get repeat visitorsand more “free” links back to all your sites.Speaking of adsense, Google is now penalizing sitesthat contain duplicate content, or are “generated” withsome of the site generators on the market. There is a

Affiliate Compass - On-line Classifieds:

As may have already known, there are more ways thanone to get people to visit your websites. Here are theeasiest and most basic ways of accomplishing thistask...

It’s been widely reported and many believe that On-lineClassified Ads are a complete waste of time. This istrue if you are trying to use them simply to promote awebsite. However, using them for “free” links back toyour websites isn’t a bad idea.This isn’t worth a whole lot of your time – so don’tconcentrate on it. A few links in classifieds are a goodidea to serve as links back to your sites. Some paidservices like USFreeAds allow you to make whole pagesto promote your site/ad.This is a great way to get a back link with some highlytargeted surrounding text. The total benefit will be upto you though as there are other places to do the samething for free.

Affiliate Compass - Smart e-Zine Advertising

If you place an e-zine ad and NEVER get a sale did youwaste all your money? Not if the e-zine you publishedyour ad with actually has an on-line archive. Ifarchives exist, your link stays useful for as long asthose archives remain online.26Anytime your URL is active somewhere it is usually agood thing. Search for e-zines with affordable ratesand advertise in them with your “anchor text” terms.If you’re still not sure what anchor text is…you canlearn more here: http://seo-branding.info/anchor.htm

Affiliate Compass - Directory Listings

Directory Listings are a very important part of theSearch Engine Optimization (SEO) game – and if youdo it right you can even generate extra traffic this wayas well as be found by other larger search engines.There are now tons of free directories –www.dotcomsuccess.com also allows its members tolist their sites in their directory.Likewise, there are loads of paid inclusion directories,such as www.yahoo.com Many people think of Yahooas a Search Engine, yet, they are actually considered adirectory.Paid directory inclusions may be a good idea if you canfind a “niche” directory that is getting targeted traffic to27

Affiliate Compass - Link Exchanges

It’s important to know how to do link exchanges right –to make sure you aren’t being ripped off.Link exchanges are a fast way to brand your website.Usually you can't do it through automation, you wouldneed to write to other webmasters and ask them toexchange links with you.It will take time and I think it's almost a waste of timeunless you can automate the process. Sure somepeople will argue that this is an easy task, but I knowhow hard it really is. SEOElite is again an excellent toolto assist you in automating that task. Additionally, itcan confirm whether or not reciprocal links are still ineffect.You can also go where other webmasters are alreadysearching for link exchanges One such site iswww.linkmetro.com as an example.28There are 100's of webmaster forums, marketingforums and more where other webmasters are workingon their branding...they will want to exchange linkswith you because it also benefits them!Right now I have posts on various forums looking forlink partners. I can put them up in the morning andtonight I could have link exchanges completed. Youwill be able to also see the increase in traffic and thesearch engines will be better able to "find" one of yourwebsites that it possibly hadn't crawled yet.By this time tomorrow you could have new websites ontheir way to a profitable future and a higher searchengine ranking. It didn't take much time, and theresults are phenomenal.I disagree with trading links just for a Page Rank boost– if I am taking space up on my website I expect sometraffic in return. So make sure you ask your linkingpartners if they are getting any traffic before youcommit to exchanging links with them.Of course, if you are not getting much traffic yet, it’shard to be pushy on this topic. You are just going tohave to gamble on their site growing as yours does.For the cost, SEOElite will pay for itself over and over intime saved and the speed in updating your linkingpartners. This is a heavy duty multi-use product, so ifyour budget will allow, you will want to check into theprogram further.SEOElite and KeywordElite’s Brad Callen, is also thefounder of the free www.linkmetro.com mentioned29earlier. If the Callens know anything – they knowlinking and SEO site ranking.Believe it or not exchanging links can also be riskybusiness and there are many ways for you to getcheated out of your traffic and ranking EVEN WHENYOU SEE YOUR LINK ON THEIR SITE!

Affiliate Comapss - Things To Be Aware Of In Linking

1) Robots.txt fileDid you know that in the root directory of every websitethere is a robot.txt file that tells the search enginespiders where to go or not go? This file can tell searchengine robots to not follow your link. After a new linkexchange wait a few days (and on a regular basis ifyour suspicious), to check it out. Most of the time youcan view it by going tohttp://www.theirdomain.com/robots.txt andsubstituting “theirdomain.com” for the actual domainname of their site.

You can also change your user agent for your browserto be "Googlebot", and if you don't see your link ontheir site, neither do the search engines. This is a littlecomplicated to do – so you should really do a searchand get some expert advice before you try it.

2) HyperlinksYour hyperlink was prevented from being followed bythe search engines. This is pretty easy to check. Allyou have to do is view the page source. Look for thistype of code: Your site name30Of course, “yoursite.com” and your site name would bethe link to your site. The "nofollow" part tells the searchengines NOT to follow your link to your site. If this isincluded in the source code, you won't be able to get aPR credit for that link.

3) JavascriptUsually javascript is not spidered by Google (at thetime of this writing). If your link is inside java code youare probably wasting your time as your site will not be“seen” by the search engine spiders.

4) Inline FramesInline frames are other websites "nested" inside awebsite. You can usually tell they are there becausethey have a scroll bar, although they don't always.View the page source and look for tell tale signs of aninline frame..

5) Link RemovalThe most common way of cheating, of course, is tosimply remove YOUR link off their page(s) a few weekslater. An organized plan of keeping track of who islinking to you is in order before you even start. Onceagain, SEOElite is an excellent tool to automate thatprocess. You can also collect the person you areexchanging links with, their name, email, hyperlink url,and text. Also collect the exact page they say they arelisting your site on.

Affiliate Compass - Doing Press Releases

A well written press release is a great way to bothboost page rank and get some immediate traffic – don’texpect a flood though. I’m not going to teach you to bea writer here, but every good press release has thebasic laws of Journalism...who, what, when, where,why and how.A press release is NOT an ad and shouldn’t be writtenas such. Your press release should be announcing anevent or delivering information. Read a newspaperarticle and your press release should be the same orsimilar format.You need to have ALL the bugs are worked out of yourwebsite before releasing your press release.Prematurely using a press release before you site isoperable will not only be wasted time, but also hurt thereputation of the site. You only have one chance toimpress someone or entice them to

Affiliate Compass - Spending 30 minutes a day in forums can be time well

Spending 30 minutes a day in forums can be time wellspent. Why? Because it can make you money and ifyou enjoy helping people, this is an excellent place toshare your knowledge.Most forums allow you to post your “signature” belowyour name (look for the place where you edit yourprofile in the menu). This is not literally your namesignature, but should be active anchor text links to yoursite(s) in order to obtain the maximum benefit.32Almost every single “helpful” post you do could get youat least 3 or 4 click throughs to your sites – When youdo it! Over the “life” of the post you can usually gethit (spidered) by the search engines if the forum is SEOfriendly, and then get several more clicks.We did a test with one of our sites a few months ago.We ONLY linked to the site in forums and had it set upso the Search Engines would NOT index it (via therobots.txt file).After 30 days we had over 1700 unique visitors.Remember, this was only spending about 30 minutes inforums a day. It’s important that you spend that timeparticipating instead of just promoting though. Manyforum owners, while allowing your signature to beplaced in your posts, frown upon direct promotionsunless they have a particular area set up specifically foradvertising.One of the major benefits of the traffic you receive fromForums is that actually helped someone and havetherefore already built a relationship with them, andthey you. Please don’t be one of those confrontationaljerks. If you’re genuinely helpful and do forum postingon a regular basis, it really can be your main method ofpromotion and traffic generation.If you’re not experienced in forum posting, you mightnot be aware of some of the more popular forums orforums that are search engine friendly. Here is a shortlist to get you started and expose you to the differentforum formats used:

Affiliate Compass - Blogs

Should you be a “Blogger”? In one word – YES!Blogs are a great way to really drive the SearchEngines where you want them to go, plus they generatea ton of traffic if you write well and update consistently.If you can’t write well, well that is what Private Labelarticles are for. New PLR articles and additional contentis available monthly at http://www.dotcomsuccess.comIf you have Fantastico in your webhosting control panelyou can set up Wordpress in about 15 seconds.Did you know that if you have a Blog, other sites wantto know (and link back to you) the moment you make anew post? It’s called pinging and while I could fillanother 30 pages on this, there’s no need. Just dothis:341) Install Wordpress.2) Set it up the way you like it via the admin panel.3) Under “options” click the “writing” link.4) Scroll down until you see “Update Services”. Thereis probably a single link in a box below then just add allof these to that box:http://rpc.pingomatic.com
http://api.moreover.com/RPC2
http://www.bitacoles.net/ping.php
http://www.blogdigger.com/RPC2
http://www.blogpeople.net/servlet/weblogUpdtes
http://www.blogroots.com/tb_populi.blog?id=1
http://www.blogshares.com/rpc.php
http://www.blogsnow.com/ping
http://www.blogstreet.com/xrbin/xmlrpc.cgi
http://topicexchange.com/RPC2
http://ping.weblogalot.com/rpc.php
http://www.weblogues.com/RPC
http://bulkfeeds.net/rpc
http://ping.cocolog-nifty.com/xmlrpc
http://ping.bloggers.jp/rpc/
http://ping.weblogs.se/
http://rcs.datashed.net/RPC2
http://ping.blo.gs/
http://thingamablog.sourceforge.net/ping.php
http://rpc.blogrolling.com/pinger/
http://blogmatcher.com/u.php
http://ping.feedburner.com
http://www.snipsnap.org/RPC2
http://rpc.technorati.com/rpc/ping
http://api.feedster.com/ping
http://www.modpubsub.org/kn_apps/blogchatter/ping.php
http://modpubsub.org/kn_apps/blogchatt
http://rpc.weblogs.com/RPC2
http://www.weblogues.com/RPC/
http://www.popdex.com/addsite.php
http://api.my.yahoo.com/RPC2
http://www.newsisfree.com/xmlrpctest.php
http://xping.pubsub.com/ping/

Affiliate Comapss - Google Site Map

Google has released the ability for everydaywebmasters like us to actually TELL them about oursites. All you have to do is upload your sitemap toGoogle in an “XML COMPLIANT” sitemap. They have acertain format they want it in, and you can learn aboutit on their site.If you’re feeling adventurous, go do a search for Googlesitemap generator. You can have a heck of a timetrying to use many of the different ones you find outthere...There are also sitemap generators that you canpurchase. You’ll want to be sure you have some sort ofsupport in case you run into problems or feel thesoftware isn’t working properly.Testing shows that Google sitemaps should be anintegral part of your promotions. Just one of our siteswe have used the sitemap generator on now has over750 pages listed in Google, all in less than a month.

Affiliate Comapss - Using Articles To Generate Traffic

If you can’t write an article you should have a couplewritten for you by a decent writer. These articles are agold mine of traffic, Page Rank, and of course,establishing yourself as an expert in your field. Wehave written hundreds of articles under various pennames to point to a multitude of our sites, and ourclient’s sites.37It’s getting harder to use the article directories togenerate traffic though, because unlike a few monthsago – all these directories are getting stripped by botsand scrapers for their content use. This can create anatmosphere of duplicate content, and can work againstyou in some cases.You also have the right to have your resource boxintact whenever and wherever your article is published.Do searches for your article titles and if you find theyaren’t linking back to you correctly contact them andask them politely to add your resource box correctly.If they don’t fix their obvious “oversight”, you do havethe right to contact their host, and inform them thatthey are publishing your work (which contains yourcopyright) without your permission. The host can beheld liable if they don’t force the site to comply. I’mnot a lawyer, but you can also send a “cease anddesist” order, and several other things to force them tocomply or remove your work.A couple of favorite places to submit articles are:http://www.Ezinearticles.comhttp://www.Goarticles.comhttp://www.Articlecity.comThere are literally hundreds of places to submit yourarticles. Make sure you post in as many places as youhave time for, or purchase one of the “submitters” todo it automatically for you. I recommend doing your38homework on these though as many out there areoutdated.The fact is you don’t need to spend thousands gettingsecret software to get indexed. You just need to writegreat articles.Article Inclusions· A great title – this is no different than usingsomething catchy in an advertising you would do.· A Great TOPIC – if no one is interested in what youare writing about, why should you expect anyoneto publish it?· A resource box to “close” the sale. This contains alink back to your site or sites as well as a brief bioof you as the author.· Promote it! Submit your articles to severaldirectories. Link to it in your forum signatures, linkto it from your websites. If you do this – it WILLget published. Then it begins working for you inmany different ways.Don’t forget to proofread your article – bad grammarand spelling can kill its effectiveness. If English is notyour first language, you should have someone go overyour articles to correct them where necessary. Proofreaders are plentiful on the internet or you can contactwww.infopublishers.com for additional resources39Purchasing LinksThere is nothing wrong with buying links. If you wereto purchase Search Engine Optimization from acompany this is what they would do – why would yougoing to pay someone else to do it for you. Do asearch for sites for paid links http://text-link-ads.com/and other similar sites to purchase links.The good news about purchased links is you are notonly buying Search Engine rankings, but in many casesyou are also buying immediate traffic. If you have setyour network of sites up to send traffic to itself, that’seven better.Be careful to choose links from sites that relate to yoursin some way, or else this could possibly backfire onyou. Some search engines frown upon “link farms”,whether paid or free.FREE Keyword Rich LinksWhile directories, classifieds, e-zine ads and otherplaces all give you a way to get links back to your site –how many places let you fill in the content andkeywords for the pages your links appear on?Not many.Several sites made by Stmadeveloper allow free ads.One is http://www.stmadvertising.com. It’s ad freeand you can make your own keyword rich page thatincludes keywords, page title, and more.40Another ishttp://www.groupmarketingsolutions.comthey have a link in the members area to create a“product review”. It is acceptable to make anothersearch engine friendly page for your website there.Imagine if you did this for every affiliate program youwere involved in? The potential is tremendous.We’re telling you about many “secret” places we’vefound for ourselves to get Search Engine Traffic from.Hopefully, you

Affliate Compass - Putting It All Together To Work

We do these things ourselves to earn income EVERYDAY from Affiliate Programs as well as pay-per-clickprograms such as Adsense or Yahoo. We’re holdingvery little, if anything, back.The only thing you really need to learn to begin is howto register a domain name. You can also get hostingthere as well as great instructions to learn to build asimple site. You may also want to invest in XSitePro ifyou do Affiliate Marketing, as this software was builtspecifically with the affiliate marketer in mind.If you already have many of these skills you can putthis plan into action today. The first thing you will needto do is pick a topic.We’ve highlighted many parts of the plan above andbasically given you an outline of all the things you canuse to set this plan into action.There are affiliate programs almost everywhere youlook these days, so finding a program in your area ofinterest should not be that hard. You can also createyour own products and sell them on your site as anadditional income. http://www.dotcomsuccess.com/ isspecifically set up to assist affiliate marketers andpublishers in getting their businesses online andexhibiting success.~~~~~~~~~~~~~~~42Here are some tasks we use with every site we make.Once you decide to TAKE ACTION, you will get into theswing things, and these steps will become secondnature to you in no time. You will even want to addyour own touches to personalize your plan of action.Let’s say, for example, your topic is Search EngineOptimization (SEO). Frankly, I know I could never rankwell for Search Engine Optimization. The competition isjust too fierce.instead of trying to rank well for SEO, we will go for“SEO branding” which still gets many searches, yetthere’s a lot less competition.We would narrow down the terms needed to rank well –but more importantly, would cross promote severalother sites. This would build up page rank and passthrough traffic as we go.When traffic comes to the site, they would either closethe window and leave, sign up for our newsletter, clickan adsense ad, or follow through to one of our othersites.We could have gone further and added a newsletter, orother promotional materials. It’s really best to keepyour sites light so they are fast loading.Once a site is up, it’s time to start building links – gothrough and do everything listed above for each site asyou make it. It only takes a couple hours and thereturn over the next couple of months is worth it. The43way you build your sites in the beginning will serve youwell into the future if you take the time to “do it right”.

Affiliate Comapass - Saving Time – And Money

If you’re crunched for time – and who isn’t, right?Here are some great ways to both reduce the amountof time needed to get your network of websites off theground AND save you money.· Buy content outright. You can find writers tooutsource work to in almost any forum or at sitessuch as http://www.elance.com/.· Buy completed websites. Check out places likeSitepoint, Namepros, or NameWinner for websitesfor sale.· Have someone make your website. I suggestgoing with a reputable company for this OR makesure you use Copyscape on whatever youpurchase. I’ve redone many content sites that myclients paid someone else to make and they laterfound themselves having stolen content.· Join a service or membership site likeDotComSuccess that provides you the websites,articles, products, and additional tools, materialsand software needed to start your own websitenetwork.· Join a membership site like Nichetastic that justgives you the framework of a product or website.Or, buy the package from sites such asInfoPublishers or DotComSuccess.45· Join other sites that give content or articles aspart of their membership site.· Buy content packs from the Warrior ForumSpecial Offers section.· Rewrite your own previous content to cut downon time or use Private Label content as a basis foryour own writing.· Or if you’re just looking for speed and savingmoney – just republish others articles and includethe resource box.~~~~~~~~~~~~~~~That should be enough to get you started down theroad to becoming your own webmaster of a powerfulaffiliate network or advertising/product network.Getting started is the hardest, but MOST IMPORTANTpart – get started now!

Affiliate Compass - In Summary

What we’ve given you a compass, a basic plan, and aroad map to affiliate success. These steps can beduplicated over and over again until you have dozens ofwebsites all linked with one another providing you witha nice monthly income...all from the comfort of yourown home Remember the formula: One hour a day, Five days aweek…Now, I’m sure you can set aside a few hours a day orweek to follow this road map to your own affiliatesuccess. Get started on your very first website in thevery near future, and before you know it, you too willhave checks coming in that will continue to grow asyour business grows.Before you do anything, let me say this:While the information given here you can easily be usedto make dozens of websites that generate thousands ofdollars a month of income...your first website will bethe hardest one to make simply because you may havevery little experience. It doesn’t have to be perfect.Remember, you are just needing to get started.Once you make your first website, your next one will beMUCH easier and before you know it you’ll be pumpingthem out as if you were some sort of website factory!47Don’t get discouraged! Just because making your firstwebsite may not the easiest thing in the world to do...itDOES get much easier as you go along!Good Luck! We hope you’ve found these tips helpfuland motivating. We would look forward to hearingabout your success in the near future. Contact usanytime via our Success building membership,DotComSuccess.

Make Sense of Google AdSense – and make money!

As a successful web publisher looking to get to the next level, you are probably thinking about trying a number of different approaches to increasing revenue – especially your passive revenue, the money that just “shows up” from time to time while you focus on other things. You may be considering various forms of internet advertising. And you should.Internet advertising has exceeded all expectations. The technology keeps advancing, and the popularity and ubiquity of the medium is incredible. Most companies can benefit from the Internet because it allows the chance to reach a global audience at never-before-possible speeds, with many kinds of filters to make sure the right audience sees the right message, and costs that are often surprisingly low. But many businesses make money online in ways that have very little to do with their own actual business, but with systems that connect various companies and offerings together.You may be wondering how to make money easily with online advertising, and you have come to the right place!The secret is that taking ads is a much more profitable strategy then placing ads for most websites. And the best way to make money with this right now is “hiding in plain sight” from the world’s most popular search engine company.While there are many ways to approach online advertising, it makes sense the best would be offered by the ultimate search engine company, the company that is setting out to organize all of humanity’s vast amounts of information – Google. This method is Google Ad Words, and it’s sister program, Google AdSense. With Ad Words, Google makes a lot of money. With AdSense, web publishers – that’s you! – can reach a lot of people and make a lot of money too!In this report, we’re going to focus in on how to make sense of, and a lot of money with, Google’s AdSense program. Copyright 2006 by www.Ebkezine.com - All Rights Reserved.4AdSense Money MachineWant to make five or ten or twenty thousand dollars a month automatically and be paid by one of the biggest Internet companies in the world?We’ll describe what AdSense is, how it works, how to get started, how to maximize the program, and where to go from here! Ready?First let’s examine what AdSense is and how it works.What is Google AdSense?Google AdSense is an ad-serving program that places ads that “make sense” – specifically, that make sense based on relevant content, and assumptions about who might be interested in that content. AdSense is an application of the broader concept of Contextual Marketing. Contextual Marketing is just what it sounds like. On a website about custom cars, you might have an ad for fancy wheels or car care kits. On a website about off-roading, you might have an ad for durable truck tires or spotlight rigs. A hockey site might advertise hockey sticks…and a tennis site, tennis shoes. Contextual Marketing just means aligning the ad serving with the context/nature of the website and its audience, the same way like items are grouped in a store. And the “context” can be cut much finer than website level, it can be page level, article level, and so on, so the ads always match the material they are appearing near, and thus, appeal to the interest of the reader/buyer at any given moment.So what’s in it for you – the website publisher/owner? That’s easy. Every time a visitor to your site clicks one of these ads, you make money. The better the ads are targeted, the more clicks you get, the more money you make. AdSense displays easy-to-read, text-based, relevant ads that don’t overshadow the content of your website or annoy visitors. Actually, you have seen hundreds of these ads yourself, as you’ll realize in a moment.Today there are probably only a few places in your website that can directly make you money, if any. The magic of Google AdSense is this: It allows you to earn money through every page of your website. On top of that, with algorithms Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money Machineused to align ad content with page content Google automatically selects and displays ads for your website that are likely to generate the highest revenue for you.AdSense is an application of AdWords beyond Google.comMaking “sense” of AdSense means understanding that it is really an offshoot of the older Google model, AdWords. But they are not the same thing.Google AdWordsIf you have ever searched on Google, you have seen AdWords.Google AdWords are the small text ads that are displayed on the side of the search results in Google. These ads are contextual of course – in this case the context is the search terms you entered. The ads will be served based on what you’re looking for. So, if you do a search on “printing services” you will get ads for printing services along with your search results!How does this generate money for Google and the advertisers?Google AdWords works on a model known as pay-per-click. When someone clicks on an AdWords ad, the advertiser of that ad has to pay Google a certain amount. It’s easy to track and fully automated.We say “certain amount” because that amount is different all the time and is subject to market forces – in this case, bidding. Something has to determine the placement of those ads, and what determines it is how much the advertiser offers to pay per click. When you submit this kind of ad to Google, you submit it with a bid – which is compared to other bids for similar keywords. It’s an auction style process. Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money MachineThe position of the AdWords ads is based on the bidding amount of keywords of an ad. Obviously, the higher the bid, the higher the position the bid buys you. For instance, if the highest bid for the keywords “Internet marketing” is 80 cents per click, you can get top position by bidding 90 cents. Then every time someone clicks on your ad, Google would charge you 90 cents, and you would retain the top position until someone else bids more for the same search word placement.Google AdSense, as stated earlier, is an extension of Google AdWords. It takes the AdWords concept and moves it off of Google’s search page and onto thousands of other web pages. The ads that are displayed on the websites are Google AdWords ads.It’s good for the advertiser, who gets more and broader displays, for Google, who charge more for this program, for you, who will make money from the clickthroughs on your pages, and also for the consumer, who will see cool ads for stuff they are probably interested in!So how exactly are you making money from all this? You earn a share of the pay-per-click amount, every time a visitor clicks on the ad. So you just need to get ads on your site…How the Ads Get On Your SiteOnce you join the AdSense program – and Google approves your site or sites, which we’ll cover in detail shortly – the actual process of displaying ads on your website is extremely simple. You are provided with a small HTML script, which you can paste anywhere on your webpage. You may paste this code any number of times and on multiple pages, and watch the ads get served! Google automatically places AdWords ads that are most relevant, from its extensive advertiser base. Google employs various sophisticated algorithms to determine the relevancy of the ads to your content. Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money MachineBefore we get into how Google assesses sites, and whether a few or many placements of that magic script will deliver optimum results, let’s review the advantages of AdSense.Advantages of the Google AdSense systemGoogle AdSense is simple to use and manage. Once approved, displaying ads on your webpage does not take time and requires minimal technical knowledge.Google AdSense is very smart about ad selection. The ads that are displayed are only those that are relevant to your content, and Google has strict quality control on the general quality of the ads.Google AdSense uses text-only ads. Far from being low-tech, text ads are more effective than flashy ads. The clickthrough rate of text ads is proven to be higher than that of animated ads! More clicks equals more money, and text ads equals more clicks. Also…text ads are very “low weight” and very fast loading. The AdSense program will not slow your website, or your visitors, down. You can also use graphic ads.Google AdSense programs: Choose your weapon(s)!Google currently (mid 2005) offers three programs: AdSense for content, AdSense for search, and Premium AdSense.AdSense for contentAdSense for content is the main AdSense program – contextually targeted ads are displayed on your webpage, and you get paid for every click. These ads are specifically targeted to the content of your webpage. Consequently, if you change the content of your page, the ads that are displayed would also change. AdSense allows you good control over what ads get served, since there might be some obvious problems if it didn’t. These include: Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money MachineBlocking Ads – you chooseWhile the ad selection is automatic, you can block unwanted ads – such as those from your competitors. You just tell Google which companies to block from your sites.Reviewing and filtering Ads – semi-automaticGoogle has its own strict policies for ad content (no profanity, no racial discrimination, etc). These are filtered out automatically from your point of view. Additionally, you can choose to block additional content through custom filters. This is slightly different than blocking an advertiser, since with this method an advertiser you generally allow may submit ads that would individually be filtered out.Allowing the publisher to select an adIn the rare case where Google’s content engines can’t make a clear match of ads to pages, they will let you pick which ads you want served. If you don’t pick, you’ll get public service spots.The look-and-feel of Ads can be customizedAds shouldn’t look out of place or be jarring on your website. Google allows you to customize colors and layout. You can choose options provided or have your own custom layout and color applied to the ads. The advertisers have no control over this; as the material appears on your site, you can and should select how it looks.Tools for analysisTracking and analyzing the performance of any marketing campaign is critical. Google AdSense provides a range of comprehensive online reports that allow you to monitor and analyze your earnings as well as the performance of ads by Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money Machinemany metrics, including size, color, and so forth, so you can make adjustments to maximize the value of the placements.AdSense for SearchThis is another program whereby Google allows you to ad a Google Search box to your website. By doing this, visitors to your site can search the entire internet from your website itself. In a way, your site becomes a host to Google. Except you make money!The search results page that is displayed when a visitor on your website

How much can I make with AdSense and how do I get started?

You’ve seen the nutty claims by so-called “internet experts” that strategies and programs they have devised enable surfers to earn thousands of dollars within a matter of days! Or minutes!! No such thing.However, there are several lucrative programs that can provide an extremely generous income with comparatively little effort – Google AdSense is absolutely one of them.But it takes some time, and it takes some planning, like anything real does. The rest of our report is all about unlocking that potential.To start understanding the potential, think about how you make money with this program. Each time someone clicks an ad on your pages, you get a percentage of what Google is paid for placing that ad.Revenue (or Income) from an Ad=Clickthrough value of the ad * Payout Rate * Clickthrough rate of the Ad * Webpage traffic * Frequency of AdIn the above equation, Clickthrough value is the amount the advertiser pays per click for the Ad (this figure varies); the Payout Rate is the percentage of revenue to be paid for every click fixed by Google (this figure varies); Clickthrough rate is simply the # of times the ad is clicked on in a certain period of time divided by the # of times it is displayed during the same period; Webpage traffic is the # of visitors to your website; and Frequency of Ad is the # of times this particular ad appears on your webpage. Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money MachineLet’s put some figures into the above equation and see what the income is. The figures below are for a single day:Clickthrough Value 􀃆 30 cents or $0.30 (The advertiser pays 30 cents per click for the Ad, to Google)Payout Rate 􀃆 50% or 0.5 (This is an assumption based on what many experts believe to be the current payout rate for most deals)Clickthrough rate of the Ad 􀃆 the ad is displayed 100 times within the day and clicked by 20 people 􀃆 the clickthrough rate would be 0.20Webpage traffic 􀃆 1500 visitors during the day

Part 1: Join the AdSense Program

Understanding Google policiesWe discussed earlier how rewarding the Google AdSense program can be. However, joining the Google AdSense program is not that easy or everyone in the world would do it (which would defeat its purpose, ultimately). You have to be approved by Google in order to create your AdSense account and start earning money from it.How do you get approved? Google famously has never publicly published details of its approval process, there are tips you should follow to ensure a high possibility of getting approved.The good news is that Google does publish its policies and you do not need to be a member to read them. You should read them and be certain that you are in 100% compliance with them, not only when attempting to start your AdSense account, but once you are already a member. They update these policies regularly and a violation will get you suspended. A list of Google AdSense policies can be seen at: http://www.google.com/adsense/policiesContent – The Key to AdSense!As stated earlier, we cannot say exactly how Google decides to accept or reject a site. However, one thing is for sure – the main criterion for approval is always the content of the website!Most sites get rejected simply because they do not have any – or enough – good content. What constitutes “good” content? We can say what it is not. The types of websites that only have links and “filler” content aimed at attracting Search Engines, and sites that do not offer any informational content but solely focus on their own products and services. Google is one of the smartest companies on the Internet, and they can easily tell “junk” content from “real” content, even if many web surfers themselves can’t. Copyright 2006 by www.Ebkezine.com - All Rights Reserved.13AdSense Money Machine

Part 2: The 5-Step Plan to Success

Once you’re accepted, you want to maximize the opportunity. In this section, we look at some of the most effective strategies for generating optimum revenue from the Google AdSense program.Step 1 - Formatting Ad BlocksYou can let Google decide for you the type of ads that will be displayed on your webpage, but as the website publisher, you may be in a better position to decide what ads suit the content of your website and how you would like them displayed. To the extent possible, whether chosen by Google or you, make the ads seem like part of the site itself.Most internet marketing experts believe that the ads on your website have a high probability of getting clicked if they blend in with the rest of the content of your web page. Factors such as color scheme, font size and type, and the appearance of your ad should match your web page. Borders are optional and we think often you should opt out – why put a box around the ad that says “Hi! I’m an ad!”?Also, regardless of other design choices, text links should be blue. Why are text links blue? For the same reason Henry Ford said of the Model-T “They can have any color they want so long as it’s black.” They just are.Though we think text ads are generally better than graphic ads, also known as image ads, Google does offer them with the program.Actually, you don’t need to struggle much with whether graphic ads or text will be better on your pages, as Google’s technology will suggest whether an image ad or a text ad will be more suitable and which will earn you maximum revenues (since you earn part of they earn, they have motives to get this mix right).However, it remains totally up to you whether you wish to run image ads or text-based ads. You can select only image ads, or text ads or a combination of both Copyright 2006 by www.Ebkezine.com - All Rights Reserved.15AdSense Money Machinethese formats on your entire AdSense account or on one page at a time based on your discretion.Step 2 - Ad Placement“Location, location, location.” It is true in real estate and true in advertising, including web advertising. Since the “location” of the user is your site already, the “location” of the ad in this context means on which pages, where on the pages, and so on. As noted, the less an ad looks like an ad, the more effective it is likely to be.Then there are general design and usability factors to consider.If your webpage is cluttered and you can’t dispense with any content, you may want to break it down further into sections or more pages to provide easier reading. This also gives you the potential benefit of placing additional ads.As noted, we generally recommend text-based ads. However, text-dense sites may actually do better with image ads. If your site has very few graphics, you may want to balance it out by putting image-based ads. In the monotony of a lot of dense written information, image-based ads and graphics provide what’s called visual relief. This can also prompt clicks.Where should you put the ads? The chances of your ad getting noticed by the visitors to your site increases greatly if you place ads as close to the top of your webpage as possible.If you choose to place so-called ‘skyscraper’ ads – in magazines these would be called columns – on the sidebars of your webpage, it would be wise to place them on the right side of your principal content areas. The reason for this is the visitor to your page (in most languages) will read from left to right, he or she will chance upon the ad ultimately, if not consciously then at least out of habit. Their eyes will go there. From the left, they can visually “skip” the ad when they start reading next to it.Your ads should be placed in such a way that it matches the links to other Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money Machinewebsites on your site. If you already have a links section on your site, put the AdSense links in that section or list. This is not dishonest – if it were Google would not allow it.Obviously if you have a “most popular” area on your website, such as a page that is updated daily with some kind of material that people bookmark to revisit often, place your ad(s) there instead of somewhere else that may get less traffic. For many websites the home page is not actually the most accessed area. If you don’t know what the traffic pattern is on your sites, it’s easy to find out – ask your hosting provider about usage logs.One more thing: While some affiliate marketing programs encourage host sites to encourage clicks directly, it is not appropriate to expressly ask your readers to click on the ads served by the Google programs. Not only is it unprofessional and arguably unethical, it also annoys people and moreover Google AdSense actually prohibits any such activity. You can neither directly solicit clicks nor can you do anything considered deceptive to encourage clicks.In conclusion, the emphasis is always on quality of content on your web pages.Good and interesting content makes your site better, more acceptable to Google, more likely to win with AdSense, and therefore more profitable for you!Step 3 - Researching KeywordsAfter you are done choosing the right format and location for your AdSense ads, don’t sit back and wait for the money to roll in just yet. The next important step is to choose the right keywords for your web pages. These will influence both who visits your site, and how AdSense assigns ads to you.The number one mistake most website publishers make is to constantly choose high-paying (i.e. expensive!) keywords assuming that it will yield them more income. While it is tempting to choose such keywords to get higher rankings on search engines, be prudent when it comes to selecting the right keywords that go with the AdSense ads that are to be displayed.. Remember the goal here is Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money Machineclicks, not SEO rankings. This is a case where you often do not get what you pay for.Consider this scenario. Your webpage talks about wine tasting courses. You review search phrases and keywords with “wine” in it and you find “wine rack” is in the top three and available, so you buy it. The corresponding ads also focus on buying wine racks online, wine storage and building your own wine racks. After a week when you check on the statistics of your webpage and AdSense account, you see that you are losing visitors and your income is dipping! The keyword selection is faulty in this case even though it seemed like a good idea at the time.Why? The visitors to your webpage were actually looking for wine racks and have landed on your webpage talking about wine tasting courses instead. The wine course types want to sign up for the courses, maybe buy a book on wine, or a wine of the month club. They don’t want to build a wine rack. Think strategically, not tactically.Just because a keyword is high paying and is seemingly related, does not mean it is totally relevant and you need something relevant. Relevance is more important than value! In the above case, you could have – and should have – chosen wine tasting tour, wine tasting party, wine tasting event, wine tasting class, wine tasting school, course tasting wine and so on. You are interested in relevance more than popularity. Tasting is a match. Racks are not.Let’s look at some of the ways in which you can research your keywords for AdSense ads:• You can check out the popularity of various keywords if you already have an account with Google AdWords. This way you will get an idea of the popularity of various keywords as well as the cost and returns that entail.• Google AdWords also has a tool known as the AdWords Keywords Tool which can sometimes help you search for alternate keywords and variations.• Another tool known as Keyword Analyzer can generate numerous key phrases that are typed by Internet users in different search engines. Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money Machine• Consider getting a WordTracker account. They have an excellent tool that suggests top 1,000 most popular keywords. This tool can also help you create a list of relevant keywords for your webpage. You can learn a lot from a small investment here.• Another great idea is to search for top 100 keywords on 7search which will give you an idea of high-paying keywords.Your clickthrough rate will be boosted tremendously by including the right keywords in your web copy, of course. Keywords occurring in your ads are usually highlighted on the search engine results page. This also helps in drawing additional attention to your ad.The URL of your webpage is also an integral part of achieving success on Google AdSense program, as it is on the Web generally. Current wisdom holds that the keywords in the URL are equally if not more important than the ones featured in the actual webpage content or in metatags. If you change your ordinary URL to a keyword rich URL relevant to your market, it is possible to raise your CTR as much as 200% or more without doing anything else.Obvious domain names with the keywords that you want might be expensive to purchase from a broker, but you can also buy used domain names that are no longer active, often for just a few dollars per year.Step 4 - Developing ContentLet’s assume you have good ads, good placement, and good traffic.This step is all about how to tweak your pre-existing content to support the most effective profitability from your new AdSense program.One major mistake many web publishers make now is to lard up their pages with a bazillion keywords for so-called “search engine optimization.” Do not fall into that trap and clutter your webpage with high-profile buzzwords that do not contribute to the value of your webpage or the experience of your intended audience. Remember, we’re focused here on clicks, which means bringing Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money Machinerelevant readers to your site and giving them a good experience that puts them in an inquisitive or buying frame of mind.As a general rule, all content shifts should make some kind of sense. You may well be able to make connections between articles on sports, to articles on sports medicine, to articles on herbal supplements which feature ads for those products. On the other, a web page on bicycles should not have ads for other kinds of pumps, if you know what we mean.Before you decide to add that magic Google AdSense code on any page of your website, you should have dealt with the following two important steps:• High quality textual contentEnsure that your web pages have enough textual content so that the AdSense program can set up ads that are relevant to the content on your pages. If you have very little content, it will be difficult for Google to determine the focus of your page and end up displaying only public service ads that do not earn any revenue.• Use different page titles for different pagesHave unique page titles based on the specific content of each page. Avoid generic or vague page titles such as ‘Untitled Document’ or ‘Page 1’. Be crisp and precise and avoid using long phrases and difficult words in the page titles. If your page has a very long title, it might get banned from some search engines, so be pithy.Step 5 - Tracking and ReportsTracking the results of your marketing efforts can help you focus your efforts and make adjustments to win. Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money MachineGoogle offers a great free tracking feature known as ‘Channels’. You can use these channels to track ads on specific URLs or to categorize ads based on their formats, keywords, location on web page and so on.You can choose from two channel types offered by Google.URL ChannelsThis will help you track the performance of your web pages without altering your ad code. All you need to do to track your performance is to enter a full or partial URL in the channel and you’re done. A full page URL will track the performance of the specific page having that address. If you want to track all the pages on a specific domain, you need to enter a top-level domain name.Custom ChannelsCustom channels are used to track the performance of your webpage based on the criteria that you specify. You can choose what specific factor you would like to track and customize the channel according to your requirements.As the name suggests, custom channels are very flexible, and if you have ever used any kind of data reporting tool you will find setting them up easy and logical. You can have up to 50 custom channels!You can compare the performance of different ad formats and the relevancy of ads. You can also compare how ads on one page are performing when compared with ads on other pages. You can do so by assigning each group of pages to a specific channel and eventually comparing results in your customized channel reports. You can also see where your clicks are coming from by assigning a channel to each of your separate pages. Also, it is a good idea to name your channel in such a way that it is easy to identify different channels in reports, especially if you are using a dozen or more. Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money MachineServer LogsIn addition to the ‘channel’ program offered by Google to track your AdSense ads on your web pages, you can also use any of the various high quality external AdSense tracking software packages to track your performance in greater detail (except actual revenues – you need to get that from Google). One major advantage of such software is that it runs locally, which enables you to access specific information that Google doesn’t track. Be aware that none of these third-party software solutions are “endorsed” by Google currently but most of them guarantee to operate within AdSense guidelines. Just make sure they do, because you don’t want to lose your account status over a technical violation by a third party.Some of the information you can obtain by using tracking software:• Referring website of all your visitors• The type of web browser they are using• Where the actual ad-clickers are coming from• Search keywords typed in by the visitors to your website that eventually brought them to youYou should use a combination of Google channels and a reliable AdSense tracking program so as to get comprehensive information about your AdSense account.

Part 3: Summary and Additional Resources

AdSense Do’s and Don’tsNow that you know what AdSense is all about, we can offer the following do’s and don’ts – which more or less summarizes everything we’ve said so far.Do’sThe first rule of using AdSense is to follow their terms of service. Google has exceptional monitoring ability, and if they find any violation of their TOS, your account will be suspended, rendering all your efforts moot.Consider having a number of informative pages about varying topics but with a consistent theme for your website. That way you will have more ads to choose from and can possibly maximize your CTR.Use keywords to your advantage. Higher paying keywords will usually but not always yield more rewards. Think relevance. Also use variations of keywords for added advantage.Provide unique information on your web pages. The more specific the content of your website is, the more targeted your ads will be, and the more effective. Always focus on providing good quality information!Experiment with various ad formats on your web page and choose those that suite your website. You can choose to display ads with different formats on one page.Position your ad block in such a way that the ad is visible and yet it does not put off the readers. Ideally, place your ad in the top section of your webpage which can be viewed without scrolling down. AdSense Money MachineUse the Google AdSense preview toolbar to your advantage and see how the ads will appear on your website. Get a hands-on feel of how the visitor to your website will view your web page.Use Google channels and other external tracking software to evaluate your performance on a routine basis.Don’tsDo not resort to fraudulent or deceptive means for generating clicks on the ads that are on your page. Some of the methods that are prohibited by Google AdSense are:• Automated clicking programs• Repeated manual clicks• Using robots to generate clicks• Clicking your own ads• Tricking your visitors into clicking on your ads by using fraudulent meansDon’t have confusing layers of content. Content on your web page should not hide the ad text and URL. At the same time, it is advisable that you use same font type, size and color (background and font) for both the ads and the content on your web pages so that your ad does not announce itself as an outside ad. Ideally, your ad should look and feel like a part of your website.Don’t have broken links on your site. Your website should not contain any broken links and should be easily navigable. Also, the content on your web pages should be informative, of high quality and the ads should be relevant to the content.Don’t have old or illegal information on your site. Be careful about outdated information, plagiarized text and obscene or offensive material. Avoid using any of these on your web pages. Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money MachineTwo More AdSense Opportunities: RSS and BlogsAdding Google Ads to your RSS feedsRSS (Really Simple Syndication) has gained huge popularity on the Internet. RSS is an XML document format that organizes and stores news-like content from various sources into one source. Think of it like a newswire service, the kind of stuff that scrolls along the bottom of cable channels. A large percentage of the “news” items you find on any website that is not a major news portal got there through an RSS feed.Google has introduced a specific program known as AdSense for RSS. Although, it is under beta testing currently (mid 2005), you can join this program now and start making money with it. RSS offers a variety of interesting content options that most websites themselves can’t match.Google AdSense for feeds has its own set of policies. These can be accessed at:http://www.google.com/support/adsense/bin/answer.py?answer=20134 Like the AdSense program, you must follow all guidelines in order to be accepted for the AdSense for feeds program.Placing AdSense ads on your BlogsBlogs are similar to RSS feeds in concept except they usually have one author rather than an aggregate of sources of the material they contain. Blogs (short for Web logs) are simple webpages where you can write articles and other content on a variety of topics, and both the famous and the unknown use these online diaries to share their thoughts, post pictures, and so on. The public can view this content and even comment on it in most cases.Due to the considerable amount – and unlimited range – of content on Blogs, it may make sense to place AdSense ads on them. In fact, it is much easier to generate revenue from Blogs as compared to other web pages, at least in theory.• First, blogs are full of content, most of which is original most of the time. The content may not be “good” from a human reader perspective but it is Copyright 2006 by Ebkezine.com - All Rights Reserved.AdSense Money Machine